The Algarve buddies up to Seville


We’ve been reporting now and again about the very-sustained effort of the Algarve authorities to improve their promotional activities of the region to potential new visitors.

And it appears that starting with the month of June the Algarve and Seville started working together in order to promote each other as tourist destinations. This new cooperation being made possible by the signing of a protocol between the Algarve Tourism Board and the Diputacion Provincial de Sevilla – or Seville Country Council – on June 10.

According to Desiderio Silva – president of Algarve Toruism – the goal of the Algarve is to have a much greater visibility as a tourism destination in Spain. The idea of securing this protocol, which will be reciprocal in terms of promotion, is just one way of achieving this goal and allowing the Algarve tourism industry to materialize projects that value both the Algarvean and the Andalusian territories.

The ceremony to ratify the document took place in Faro on June 19.

This tourism alliance wants to make the Algarve one of the main travel choices for Spanish holidaymakers, hoping to, at the same time, enhance the Iberian destinations in the eyes of Algarvians through promoting the Spanish complementary tourism products throughout the year.

During the ratification ceremony, Desiderio Silva said that the protocol should also help to ‘increase the number of Spanish visitors in the south of Portugal, and of Portuguese visitors in the province of Seville’ a desired outcome that will prove to be very positive for hotels, restaurants, and all around for the businesses in both countries.

At the ceremony, the vice-president of the Diputacion Provincial de Sevilla – Maria Dolores – was also present, and she presented Seville as a destination for Algarve residents.